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Category Archives: Guest Posts
Ben Crawford: Why Trademark Owners Are Acquiring Their .Brand TLDs “Defensively”
By: Ben Crawford, CEO of CentralNic Although few have publicly announced their intentions at this stage, hundreds of forward-looking companies are planning to acquire .brand TLDs corresponding to their trademarks. It is usually the marketing and corporate budgets that will … Continue reading
Kevin Murphy: Canon’s sexy reason for .canon?
This post originally appeared on Kevin Murphy’s DomainIncite.com and is reproduced with kind permission by the author. Canon made headlines and gave a small amount of momentum to the idea of “.brand” top-level domains when it announced, a year ago, … Continue reading
Posted in Branding, Guest Posts, nTLDs
Tagged intellectual property, names, nTLD, online reputation management
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Guest Post: Tips for Choosing a Domain Name
By: Lauren Whitson, Spokesperson for 1&1 Internet, Inc. Introductions online can be tough. With a reliance on text and visuals to represent yourself or your company to the public, it is more important than ever to ask: “What’s in a … Continue reading
Guest Post: Wake up and smell the dot-coffee, the Internet is about to take off
By Kieren McCarthy Imagine if Orville and Wilbur Wright had requested the public’s views on their plan to produce a machine that would allow man to fly. They would have received thousands of explanations as to why it wasn’t possible, … Continue reading
Guest Blogger: Adam Franklin on Social Media for Business
Are you going to take the plunge? Many companies are inching closer to the ‘edge’ & taking their first glimpse into the crazy world of social media! If this is you – well done – I applaud you! This is … Continue reading